Though maybe in the AU of St. Louis people are REALLY keen seeing photos of people with crappy fashion sense.
Actually, with the advent of modern technology, this retroactively makes sense.

Theory: Anitaverse St. Louis hipsters have a bizarre fascination with a Tumblr dedicated to photographs of the ridiculous outfits amongst Anita's harem. Anita saw a news story about it in a local newspaper and took this to mean that she was an international celebrity. After all, the article said that the Tumblr had hits from over 100 countries.

Being a technophobe, she doesn't realize that the all the likes and reblogs aren't from fans and jealous hater whiner babies so much as from people going:

omggggg are these vampires for real? 400 years and no fashion sense, poor bbs

|| u need a sassy gay friend
| they are gay
but are they sassy that's the question

plz tell me theyre trolling

[random photoshop of a Shiba wearing Anita's newest outfit becomes memetic on Tumblr, and Shibanita acquires 100 followers in its first week of existence]

fUCK i can't

jc/leather tux otp

[drawing of Nathaniel fighting off his own hair] oops my finger slipped

these are not actually outfits
they're sentient parasites in search of hosts

asher let down your hair
if that waistcoat with those pants doesn't scare someone off, nothing will

wait
wait why is she hanging upside-down from that vampire's chest

how do you get out of bed and think that outfit is a good idea

|| anita
|| anita, please get all your men to become nudists
| but theyd get arrested
theyre already going to get arrested by the fashion police
might as well be easy on the eyes

does micah's outfit seriously have a third leg

||||||| GET ON LIVESTREAM EVERYONE ANITA'S GIVING FASHION ADVICE 'FOR ALL HER REAL FANS'
|||||| OMGGGGGGG
||||| POPCORN.GIF
|||| BOHEMIANRHAPSODY.GIF
||| CRYING
|| [GIFs of a burly, bearded man deliberately taking her 'advice' over the top]
| OH GOD YOU ACTUALLY PUT FOAM IN YOUR HAIR
WHY DOES THIS POST NOT HAVE MORE NOTES